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August 12, 2024 3 min read

On August 1, Rumpl released the all-new Original Puffy Blanket. The question everyone wants answered is "What's new?" In our first blog, The Evolution of the Blanket Revolution, two Product Design and Development team members, Jeff and Alina, gave us the lowdown on the new solid colors and prints. Now they're back to tell us what's new about everyone's favorite feature, the Cape Clip®, and why it's better than the original.

Q: The Cape Clip® is near and dear to many of us Rumpl fans. We can embrace our inner child and wear our blankets like super heroes. The Cape Clip® also allows us to wear our blankets hands-free, so we can light a campfire or drink our coffee all while staying warm. Why fix something that wasn't broken? 

A: Alina: "Part of Product Design and Development is anticipating and enhancing features before people even realize they want them. The Cape Clip® wasn't broken, but that didn't mean it couldn't be improved. When the team agreed that a new Cape Clip® was part of the updated Original Puffy Blanket, we knew there were three areas we wanted to focus on: improve ease of use when hand mobility is limited, improve the versatility of the Cape Clip®, and improve the hardware to make the Cape Clip® low profile.

Q: Okay, I'm hooked. What can the new Cape Clip® do that the old Cape Clip® couldn't?

A: Alina: "So that everyone can enjoy hands-free use, the new dual Cape Clip® connection points have been redesigned to snap in for easier hands-free wear. The Original Puffy Blanket is used by many in finger-numbing temperatures, and we wanted to make this feature accessible even as the temperatures drop.

 

You may have noticed, I said "dual" Cape Clip® connection points. The previous version of the Original Puffy Blanket had a single Cape Clip® connection. The all-new Original Puffy Blanket has dual Cape Clip® connections found on the two longer sides of the blanket, so you don't need to search for the hardware. Now you can fold your blanket in half for a makeshift sleeping bag (AKA burrito-mode), layer two blankets together, or chain-link other Rumpl blankets with the same system.

The new low-profile hardware has a few additional, yet subtle, perks as well. Now when you toss your Original Puffy Blanket in the dryer after a good wash, you won't hear clanking hardware. When you aren't using the Cape Clip®, the hardware is less intrusive. And the coolest perk, when the blanket snags, the Cape Clip® will release on its own. No ripped seams here."

Q: Where did the inspiration for the new Cape Clip® come from?

A: Alina: "Every year, the Rumpl Product Design & Development team attends a fabric fair in Portland, OR. It's a sea of fabrics and trims, and I often feel overwhelmed by the choices.
 
On day one of the 2023 fair, I walked up to a board at a booth filled with trims. I wasn't looking for the new Cape Clip®, but there it was. The trim had the exact capabilities we were looking for, low profile without being too complicated. On day two, I was adamant that we return to the same booth for a second look. I knew we had struck gold."

Q: Lastly, I need to know. Is there a world record yet for the number of Original Puffy Blankets linked together?

A: Alina: "Not yet, but I want a picture from whoever sets it."

That wraps up your insider look at the new Cape Clip® design. Now go and gather your friends with Rumpls, and let's see who can build the longest blanket daisy chain.

For more on what's new with the Original Puffy Blanket in Fall/Winter 2024, be sure to check out our other two blogs featuring the new colors & prints and the new roll-top stuff sack below.